Morpho’s Image Recognition Technology with Advanced AI Featured
in Learning Tablet for Children by BBK Education, a Leading Manufacturer in China

Tokyo, Japan – August 8, 2019– Morpho, Inc. (hereinafter, “Morpho”), a global leader in image processing solutions and imaging AI solutions, announced today that its AI-driven image recognition has been embedded in the 步步高家教机S5, the flagship model of the learning tablets for children distributed by the BBK Education Group (hereinafter, “BBKE”), a leading manufacturer of learning devices for children in China.

BBKE’s tablet, the 步步高家教机S5, has applications with contents for learning. It is a revolutionary learning terminal that provides visual or audio feedback to a user’s question through its image and text recognition technologies and AI voice recognition technology. All user needs to do is to attach a dedicated attachment to the tablet’s front camera, place a book or textbook in front of the camera and state a question while pointing to the problem in the book with his or her finger.

A new technology was developed by gathering all of Morpho’s AI-related technologies and utilizing highly versatile/applicable object detection technology with performance-boosting AI inference software, in order to meet the advanced needs of BBKE.

Morpho China, Inc., founded in 2018, lead the project to enable first Morpho product to be utilized at BBKE. Moreover, Morpho will continue to accelerate the overseas development of its AI-related technologies going forward.

BBKE is a China-based company founded in 1995. It is a leading company in the development and distribution of education-related IT products, including learning devices and educational tablets for children and children’s watches.
About 步步高家教机S5: https://www.eebbk.com/html/pc/products/sswei.html

Established in 2004, Morpho is a research and development-led company in image processing technology. It has globally expanded its advanced image processing technology as embedded software, for domestic and overseas customers centered on the smartphone market, broadcasting stations and content providers. It has also provided image recognition technology utilizing Artificial Intelligence (AI), collecting image information captured by cameras into devices and clouds and analyzing it, for fields such as automotive devices, factory automation, and medical care. Morpho will provide broad support, making a wide range of innovations happen with its imaging technology and Deep Learning technology. For more information, visit https://www.morphoinc.com/en/ or contact m-info-pr@morphoinc.com.